Why Can’t We End Spam? Ask An Economist. | JSTOR Daily


If we follow Rao and Reiley, and assume an average transaction value of $50, then $438,000 represents 8,760 transactions — which, with a conversion rate of 0.00001%, reflects the results of something like 8.7 billion emails. It sounds like a lot of email, but if Krebs’ information is correct, it only take a week for Levashov to generate that kind of volume.