Despite the hype that inevitably clings to the newfangled, however, it’s relatively antique tech that appears to be far more important for selling stuff online. A new report from marketing data outfit Custora found that over the past four years, online retailers have quadrupled the rate of customers acquired through email to nearly 7 percent. Facebook over that same period barely registers as a way to make a sale, and the tiny percentage of people who do connect and buy over Facebook has stayed flat. Twitter, meanwhile, doesn’t register at all. By far the most popular way to get customers was “organic search,” according to the report, followed by “cost per click” ads (in both cases, read: Google).
“Through a top-secret program authorized by federal judges working under the Foreign Intelligence Surveillance Act (FISA), the U.S. intelligence community can gain access to the servers of nine Internet companies for a wide range of digital data. Documents describing the previously undisclosed program, obtained by The Washington Post, show the breadth of U.S. electronic surveillance capabilities in the wake of a widely publicized controversy over warrantless wiretapping of U.S. domestic telephone communications in 2005. These slides, annotated by The Washington Post, represent a selection from the overall document, and certain portions are redacted.”
“A big difference between Mr. Bush’s tenure in office and Mr. Obama’s presidency has been public sector employment. The public sector grew during Mr. Bush’s term (up 1,748,000 jobs), but the public sector has declined since Obama took office (down 718,000 jobs). These job losses have mostly been at the state and local level, but they are still a significant drag on overall employment.”
“…The increase in heat trapped by greenhouse gases in the Earth’s atmosphere doesn’t just make things hotter. It changes weather patterns, and can create droughts in one place and flooding in another.”
No kidding… kinda sorta.
Not surprisingly, this assault on government spending and employment will have real consequences for the economy and job creation. All of this takes us back to the starting point — we are talking policy here. Whose interests are served by these trends? via The Austerity Agenda and Public Employment » Sociological Images.
Shrinking the federal workforce does not necessarily save money but it can degrade government services to the public, a coalition of federal employee professional associations has said.
The Oxford Comma, in Pictures